VIP Event for La Prairie at the MASI Museum in Lugano.
Escape & Co. has created an immersive experience for 80 VIP clients of the brand and press invited to discover the first solo exhibition of artist Julian Charrière in a Swiss museum.
The event was set at the MASI Museum in Lugano where the exhibition was shown following its showcase at Art Basel Hong Kong.
The event was a bespoke event for the VIP clients of the brand, media and selected influencers including a 4-course menu by Michelin-starred chef Davide Oldani and art related performances and videos throughout the evening creating a link between the food concept and the artist’s work.
Escape & Co.’s services included the following:
- Concept proposal
- Location proposal
- Selection of vendors
- Chef partnership
- Production of the event
- Coordination of the event